Pixelar provides a range of tools that enable businesses to improve strategy execution, brand awareness, conversions and marketing ROI.
STATISTICS
Digital advertisement in open spaces with leverage data can make a business campaign more compelling. As long as cities have existed,digital billboards havebeen a preferred advertising platform to reach wider audience.It reachescustomers on the move including those who may not actively searching for a product or service. With access to demography data, you can be sure that your ad is reaching the right audience and making an impact.
DESIGNER TOOLS & TEMPLATE
When designing content for a digital billboard, it is important to consider essential aspects such as text, size of the image, and overall colour scheme.
Placement of the advertisement should be done in such a way that it can be easily seen and understood by those who pass by. Fonts should be large and easy to read while images should be bold and clear.
Colour schemes should also be carefully considered to ensure they attract attention and represent the message you want to convey and not to be mistaken to traffic sign or traffic light.
By creating a unique, attractive design, you can create an advertising campaign that reaches potential customers in a successful manner. With careful planning and design, you can ensure your message is seen and remembered, leading to higher engagement and conversions for your business.
REPORTING
Data reporting is also essential for proof of play. Digital media assets are monitored and recorded for how often they play and for how long. By being able to monitor the performance of your digital advertising, you can optimize your campaigns for maximum effectiveness and be sure that your ad is playing as intended. With access to data report, you can be sure that your ad is reaching the right audience and making an impact.